International Snow Science Workshop Proceedings - Montana State University Library

Item: Know Before You Go Revision: an Introductory Tool for Influencing Backcountry Behavior

• • Title: Know Before You Go Revision: an Introductory Tool for Influencing Backcountry Behavior

    Proceedings: International Snow Science Workshop 2016 Proceedings, Breckenridge, CO, USA

    Authors:

    • Craig Gordon  [ Utah Avalanche Center, Salt Lake City, UT, USA ]
    • Paul Diegel  [ Utah Avalanche Center, Salt Lake City, UT, USA ]
    • Trent Meisenheimer  [ Utah Avalanche Center, Salt Lake City, UT, USA ]
    • Brian Lazar  [ Colorado Avalanche Information Center, Boulder, CO, USA ]
    • Ethan Greene  [ Colorado Avalanche Information Center, Boulder, CO, USA ]
    • Mary Clayton  [ Avalanche Canada, Revelstoke, BC, Canada ]
    • Aaron Carlson  [ Friends of Colorado Avalanche Information Center, Grand Junction, CO, USA ]
    • Bruce Tremper  [ Utah Avalanche Center, Salt Lake City, UT, USA ]
    • Mark Staples  [ Utah Avalanche Center, Salt Lake City, UT, USA ]
    • Karl Birkland  [ National Avalanche Center, Bozeman, MT, USA ]
    • Tim Bennett  [ American Institute for Avalanche Research and Education, Denver, CO, USA ]

    Date: 2016-10-02

    Abstract: The open-source Know Before You Go (KBYG) avalanche awareness program provides a 50 minute introduction to avalanche safety for motorized and non-motorized users and can be presented during a school period. Intended for a 14 year-old audience with minimal avalanche experience, the program is easily adapted for older audiences and provides a valuable tool for influencing the behavior of potential, aspiring, and beginning backcountry riders. Major revisions in 2015 include messaging based on 5 points:

    • Get the Gear
    • Get the Training
    • Get the Forecast
    • Get the Picture
    • Get out of Harm's way
    The program begins with a video featuring prominent athletes, big avalanches, extreme riding footage, music, animation, and an introduction to backcountry social responsibility. The introductory video was posted online (kbyg.org) and has received 463,000 views since November. KBYG was presented 288 times to over 16,000 people in Utah and Colorado last winter, three-quarters of them in schools. We distributed the program content across North America, with major media sources helping to promote the program. The KBYG program content is available to all avalanche educators.

    Object ID: ISSW16_O13.01.pdf

    Language of Article: English

    Presenter(s):

    Keywords: awareness, education, introductory, video, school, Know Before You Go

    Page Number(s): 290-293

    Subjects: avalanche awareness program youth avalanche education Know Before You Go

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